YSS-33306 Advanced Consumer Studies

Course

Credits 6.00

Language of instruction:

English.

Contents:

Advanced consumer studies shows the way a consumer studies specialist may find conceptual solutions to a applied or scientific problem in consumer studies based on findings and conceptual contributions from scientific literature in this field.

Learning outcomes:

After successful completion of this course students are expected to be able to:
- select and appraise the scientific literature on consumer studies in relation to societal problems;
- critically interpret and analyse scientific articles in leading consumer studies literature;
- form a conceptual solution to a consumer studies problem based on themes identified in the scientific literature;
- participate in scientific discussions with respect to consumer studies;
- write a research proposal (at the level of an MSc thesis) based on a literature review within the consumer studies domain.

Activities:

Students are expected:
- as an individual: to attend the lectures and to study the literature both ex ante and ex post;
- as a group member: to write and present a research proposal on a topic in the field of consumer studies.

Examination:

- individual examination on the mandatory literature (50%);
- group mark on both the content and presentation of the literature study and research proposal (50%).
A minimum mark of 5.5 is required for both parts.

Literature:

To be announced.