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Advanced consumer studies shows the way a consumer studies specialist may find conceptual solutions to a applied or scientific problem in consumer studies based on findings and conceptual contributions from scientific literature in this field.
After successful completion of this course students are expected to be able to:
- select and appraise the scientific literature on consumer studies in relation to societal problems;
- critically interpret and analyse scientific articles in leading consumer studies literature;
- form a conceptual solution to a consumer studies problem based on themes identified in the scientific literature;
- participate in scientific discussions with respect to consumer studies;
- write a research proposal (at the level of an MSc thesis) based on a literature review within the consumer studies domain.
Students are expected:
- as an individual: to attend the lectures and to study the literature both ex ante and ex post;
- as a group member: to write and present a research proposal on a topic in the field of consumer studies.
- individual examination on the mandatory literature (50%);
- group mark on both the content and presentation of the literature study and research proposal (50%).
A minimum mark of 5.5 is required for both parts.
To be announced.